Vincent Soo

I specialize in helping companies, startups, and entrepreneurs design sustainable products by tackling complex problems through design thinking. With over 10 years of experience in UX design and front-end development, I bring a wealth of digital expertise to the table.

My journey began in 2009 as a multimedia designer, where I spent three years developing games during the heyday of Flash as a popular platform for interactive content.

I have had the opportunity to work with startups such as Kaodim, revamping their UI/UX from an MVP. Since then, their product has scaled rapidly, and Kaodim was ranked as one of the top 10 startups in Malaysia in 2018.

Before my work with Kaodim, I was part of the Mindvalley team, where I helped build their sales page templates engine. This tool was used by internal marketers to launch products quickly and efficiently.

Skills:
- UX Audit
- UX Strategy
- User Research
- Web Design
- Sales landing page