Biography
Semira Yesufu is a product designer with over 4 years of experience crafting people-centered, data-driven solutions across sectors like fintech (B2B, B2C, e-commerce) and SaaS (CRMs, ERPs).
She has led impactful design initiatives, notably at Selar.co, where her strategic work on key features impacted over 200,000 African creators and drove $191,000 in affiliate sales alongside $2.6 million in payouts by 2023. With expertise in product strategy, design systems, storytelling, and user research, Semira leads the design process end-to-end—from ideation to implementation—creating engaging, growth-focused experiences.
Abuja, Nigeria
Member since Apr 2022
Skills
Top Specialties
Product Design 3–5 years
UX Design / Research 3–5 years
Web Design 3–5 years
Seeking
Freelance or contract opportunities