Sophie Wedd

Hello! I'm Sophie, Principal & Creative Director at Sophie Wedd Design, the brand building studio I founded over a decade ago. A seasoned brand strategist and creative director, my expertise lies in launching startups and growing established brands through strategic, human-centered design.

I specialize in creative direction, naming & messaging, visual identity, print & packaging systems, website design & development, art direction, and special projects.

Born in Paris, and raised in the Hudson Valley, I returned to my hometown of Philmont, NY after graduating from Pratt Institute in 2013. I live with my partner, pets, daughter, and veggie garden.