Upshift — homepage 🚙

Welcome back 🙆🏼‍♂️

Remember my yesterday’s layout exploration for Upshift? This time, I’d like to show you the next step there - a final homepage design, featuring new typography and updated color scheme.

What is Upshift?
Founded in 2012, Upshift is SF-based startup offering a new model of carsharing: usage-based car subscriptions, an easy alternative to owning a car. Their plans include everything you need like full coverage insurance, maintenance, and roadside assistance. Whenever you need a car, they deliver a new clean Prius with a full tank of gas.

How we helped?
We were tasked to redesign and standardize their entire digital presence, working closely with their team to understand all of the user’s needs. According to the client, conversions from website to sign up page raised up 3x within the first week of launch.

Have a great day 👐