Bombs Away Vodka

🤠Playful logo concept for a veteran-owned liquor brand.

The client envisioned a classic, but fun and economical design that represents all branches of the US military and conveys that the brand’s products are 100% American-made.

🦈 The logo features a cowboy with one arm up riding an A-10C Warthog ground-attack aircraft, illustrated to resemble a shark.

The hand-drawn graphic is accompanied by bold serif type to convey masculinity and trustworthiness.