Raw UX

I approach design with a deep appreciation for user perspectives. My aim is to help people and provide memorable experiences. I enjoy researching, ideating, collaborating to create simple to use design solutions.

I have over 16 years of exp. as User Experience Designer which includes analysing business requirements, working in user research processes (use cases, heuristic evaluations), creating wireframing / prototyping, design user interfaces, perform usability testing, etc.

Lead/Facilitate design thinking workshops, working with multiple stakeholders to drive empathy for the user, and identify ways to address unmet needs and create delight

Transform ideas, business opportunities, and creative vision into desirable outcomes for users - establishing user needs and goals from the outset, by advocating and driving a User-Centered design process

Help businesses to integrate UX process into their agile development environment

Worked in a various industries on complex application design, UI solutions and w