Pablo S. / PØL77

I’ve been all about Product Design, UI/UX and Branding since 2010, experiencing the evolution with all its twists and turns in usability, tech, and the endless quest for the balance between style and function. I’ve been in the trenches, creating and iterating non-stop ever since. Along the way, I've learned that keeping the prototype going is key, staying organised is vital, and working in an environment eager to break away from cookie-cutter solutions always pays off. I'm good at leading teams and I love sharing what I've learned.

I've worked for high profile brands and small startups, creating bold and solid experiences with passion for design and consistent brand identity. My approach relies on combining graphic design fundamentals with motion and user experience, while understanding the latest web technologies to create unique products.