Over the last 9 years, I’ve been leading end-to-end digital projects and collaborating within design teams by providing user experience advice and refining design systems. I truly enjoy solving user experience problems, and finding opportunities to bring delight. I thrive by solving complex problems with elegant and impactful solutions.

Throughout the years working within design, I’ve had amazing opportunities working across a variety of industries, from startups to large companies, usually as part of wonderful agile teams.

I am also very enthusiastic about helping and guiding less experienced designers, hence why I’ve decided to become a Mentor as of last year.

Key interests: Design Systems, Problem Solving, Design Process, User Behaviour & Interaction, User Testing and AB Testing.

Member since Aug 2017

Mobile Design

UI / Visual Design 6–8 years

Product Design 3–5 years

Senior Product Designer at MYER 2019–Present

UI UX Designer at Sportsbet 2019–Present

UI UX Designer at EONX 2016–2019

UI UX Designer at Easy Communication Technology 2014–2016

Interactive & Digital Media Diploma, UIT Melbourne 2017

Bachelor in Psychology, FAMEBLU 2015

Freelance or contract opportunities

Full-time opportunities

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Available for new projects

Get in touch Jo Sofie