Abercrombie & Fitch Fierce Cologne - Magazine Ad Concept

This was a very simple class project I did a long time ago that was to take a photo of a physical product and use Photoshop to manipulate it using various techniques and create, what would likely be, an ad you might see in a magazine or book. A&F Fierce is my favorite cologne and I chose to use this as my product.

I cannot remember my initial motivation for the vectors and graphics used in the background for this ad, but I do know I wanted it to glow and sort of "pop" off the page, to somewhat use the perspective of the original photo I shot and make it look more 3D. Clearly I wasn't very successful in doing that, but it was still fun to play with a few new tools and make it look a little more 'electric' by illuminating the brand mark on the bottle.