Red House / Brand Identity

OVERVIEW
Red House wanted a brand identity system for their waxed canvans dry goods business that fit with the aesthetics of their lifestyle and the simplicity of their product design.

SOLUTION
A mid-century modern typeface rooted the brands visual voice in durablity and style. The stark color pallet and minimalist approach paired nicely with the lifestyle components of the brand, allowing photography and products to take the lead.

SERVICES
Creative Direction, Identity Design, Icon Design and Print