The Design Thinking Cycle

The Design Thinking process is typically represented by a set of static shapes, which can trick the viewer into seeing Design Thinking as a simple, clean series of steps, which isn't always accurate.
That's why, for this infographic, I chose to represent the steps as overlapping amorphous shapes. These are then held within a circle representing the three main stages of Design Thinking, which will, more likely than not, be cycled through multiple times.

More by Nigel Neufeld

View profile