Lion Heart Kombucha - Logo & Packaging
Lion Heart Kombucha is a local Portland company, and has been making consistently delicious kombucha for years. Their kombucha is high quality, low sugar, and awesomely healthy. Lion Heart Kombucha is a longtime studio favorite, so we were absolutely thrilled by the opportunity to reimagine this unique beverage brand. We wanted the logo to reflect the fresh and lively qualities of the brand in a more mature context. The lion’s face is secretive and wise, while the mane holds Lion Heart’s playful, more whimsical, qualities. Inspired by the logo and the playful elements in the lion's mane, which incorporates tea leaves and simple droplet shapes, we designed a custom flavor pattern for each flavor to adorn the bottles. These custom flavor patterns highlight ingredients specific to each flavor. Additionally, a large droplet shape is depicted on the front by using the rounded top of the glass bottle and the big color block behind the logo.