Love My Wraps - Brand Identity

Love My Wraps was born from a passion to share the finest recipes from around the world in a form of simple and healthy tortillas that excite.

Inspirations from different parts of the globe helped us to cultivate incredible hospitality and taste that we pass onto our guests.

– CHALLENGE –

Build a strong brand that lives and breathes its core values.

– TARGET MARKET –

Modern, health conscious entrepreneurs constantly looking for ways to streamline their business, while  enjoying outdoor life and freshly made food.

– BRAND AMBITION –

By changing our eating habits, we can change the world and still enjoy our food.

– BRAND POSITIONING –

Love My Wraps produce world's finest, always fresh tortilla wraps that inspire and appeal to the masses.

– AESTHETICS –

Vibrant, Welcoming, Adventurous

– SOLUTION –

The brand-building project was essential in identifying the essence of the business, enabling Love My Wraps to grow in the long-term. As a result, I have created a visual identity with personality and strength.