Cryptocurrency and Program Loyalty 01

Hey guys,

Another awesome project I want to share with you.

This enterprise is one of the world's most valuable real estate development companies but also has other business activities such as restaurants, hotels, malls, and so on.

To connect all their activities, they decided to create a loyalty program based on cryptocurrency: EMRs. Like any exchange platform, the app allows a user to own a wallet and be able to pay, exchange, sell, and withdraw currencies.

Our mission was to give a new look and feel to the current app-to define a unique art direction.

We first established basic guidelines (colors, typography, iconography, and so on). For example, the app showcases a large number of images. As a result, we set up photography instructions to better combine graphic elements with images.

As the features of this innovative system change often, we agreed to work with an Atomic Design library so that we could deliver a coherent visual design and an easy-to-use implementation of the design system.