Packaging and Apparel Design for Sailor Smokes

These are mockups for "Sailor Smokes" a self-directed project. What do you think?
Here’s the brand break down.

BRAND ATTRIBUTES:
They provide pre-rolled joints in packs of 5 for the coastal cannabis consumer. They have a wide range of strains, sativas, indicas and hybrids. Sun Grown with Sustainable Practices.
VISUAL VOICE:
Rugged, Vintage, Outdoors, Traditional
TARGET CUSTOMER:
Skewed towards males,
23-37 y.o
Coastal Living
Beard Enthusiasts
Values quality over quantity.

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Thanks for checking it out.