7. Home Page

If I saw a tagline like that it would TOTALLY have my attention. I wish this was real life... 🤪

I’ve been getting through this book “Don’t Make Me Think” about web usability and the #stevekurg had some really good pieces of advice:

1) Good tag lines are clear and informative - what exactly do you do?

2) Taglines shouldn’t be too long (6-8 words) enough to convey a full thought, but short enough to absorb easily

3) Good taglines convey differentiation and a clear benefit - what can no one else in the world say except you?

- What’s your favourite tagline?

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