Dr Pepper Collab

Back in 2016 (we're a little behind0, we teamed up with Dr Pepper to give customers free t-shirts. The promotional t-shirts were up for grabs after collecting eight coupon codes from Dr Pepper’s drink cups. Available designs featured upward of 30 printable artist illustrations. The promotion was an extension of Dr Pepper’s “Pick Your Pepper” campaign, and the 30+ available t-shirt designs were drawn from the hundreds of designs currently available on 20-oz. bottles of Dr Pepper.

The promotion used a modified version of the UberPrints Design Studio web app. The Design Studio is the central feature of the UberPrints website, and it allows customers an easy design experience by providing tools including text editing, design rotation, accurate center alignment, and a bank of thousands of clipart images. The transformed Design Studio allowed customers to view the free t-shirt designs available while also continuing the website’s usual quick and simple check-out process.