Honda F1 - The Finish Line Is Never The End

Live: thefinishlineisnevertheend.com

In October 2019, Digitas UK created a high-octane sequel to the acclaimed ‘Powered By Honda’ film released in April 2019 to celebrate Honda’s endless race to success, and return home to the Japanese Grand Prix.

This site was created to dig deeper into each race and the victory's that unfold.

Creative Director: Jonny Palmer
Chief Creative Officer: Emma De La Fosse
Lead Designer & Developer: Joseph Berry
Art Director: Ryan Timms
Copywriter: Lucy Green
Strategy Partner: James Whatley
Client Director: Jared Howe
Client Lead: Clementine Clough
Agency Producer: Emma Gilbert
Sound Design: Strings & Tins
Director/Production Co: Mainframe
Producer: Philip Archer
Lead 3D editor: Jonathan May
3D artists: Duncan Tune, Marcus
Fernandes, Roger Chiaw, Nick Lyons, Richard Payne, Diogo Dias