Creative Matters

Brand Identity for a fictitious company that I made up, based around a subject that I feel very passionate about.

Creative Matters is an organisation that strives to help people bring more art into their lives.

They offer informative talks and presentations about how creating art (of any kind) can have great positive impact on people's health, wellbeing and development. No matter what stage of life you're at, creativity can benefit you.

They also offer a variety of creative classes for people of various ages and abilities and for different purposes - whether it's to help with a child's development, a way for seniors to socialize and feel included or simple for a busy individual in need for a distraction and to relief the stress of everyday life.

My aim with the brand identity was to make it strong and bold, yet soothing and comforting.

This system includes:
- Logo.
- Letterhead.
- Business Cards.
- Folder.
- Envelope.