Noroshi logo

Noroshi is a Japanese ramen restaurant serving regional noodle dishes from Hakodate, Hokkaido since 2014. Hakodate is famous for its rich aquatic products. Noroshi would like to bring the indigenous flavour to Tokyo and we create a series of designs referring to that idea to manifest the property and origin of each ingredient. The Japanese characters, のろし（Noroshi） means smoke signals which are illustrated by the graphic including the characters.