EMSL - Ecommerce Web Design

Full-fledged web design for a highly technical, analytical testing laboratory. EMSL brands themselves as more than just another testing laboratory, but as a project partner through and through. We needed to convey a sense of credibility and modernity to an industry that could feel quite sterile; something we accomplished through selecting a bold color palette and a clear display of information. We brought a level of sophistication yet efficiency to text-heavy pages with simplified graphic elements and a clear information hierarchy.