Heard a voice
Nothing fires us up more than hearing a client in a kickoff meeting explain, “We don’t want to do easy things. We want to do important things.” Polco and NRC joined forces around a simple yet powerful idea: that every voice should be heard. Combining historic benchmark data and an intuitive software platform together empowers community residents to weigh in on important civic topics, while providing city representatives verified, actionable feedback for decision-making.
Our strategy process set us up for two refreshed brand identities plus one cohesive, cobranded system that could be widely applied. Brand and UI Designer JT explored pattern work, color, and illustration that conveys community communication in a way that feels inviting, authentic, and dependable. The full branding reveal is coming soon!