Amber Beer

The Amber Brewery is a place that has been satisfying the taste of beer gourmet in Poland and abroad, for over 25 years. They are also the organizers of the largest beer event in Poland – Amber Fest. Amber Brewery decided to refresh the image of two brands of its beers – Amber Naturalny and Amber Chmielowy.

Our Studio was responsible for creating a completely new, more modern image of both of these products, which was supposed to reach younger customers, and change the target group slightly.

New colors, bold typography and most importantly – the new logo has completely changed the look and perception of well-known bottles and cans from store shelves. We have thoroughly analyzed the current situation and market research to make sure that the new face of popular brands will not only satisfy current fans, but will also interest new customers.