Square Circle Animated Icons Set
An animated icons set for the SquareCircle brand.
These icons were drawn to symbolically represent the concepts of "Insight", "Action" and "Impact", in a sequential manner.
The animation follows a story where the viewer experiences an idea being born, then becoming part of a mechanism (which represents the concept of "action"), only to then merge all the design elements from the previous two stages into one final result, representing "Impact".
The client expressed a desire for snappy, clean but still fairly playful animations; something that would give the website a sleek but quirky appearance.
The animations can be seen in action on the brand's website: https://www.squarecircle.org