Anyboat Preview

Any Boat is the largest website for luxury boat hire in Australia, providing an exclusive network of private boats for charter. A revamp was needed to drive greater booking conversion and give the brand a visual refresh.

I used card sorting to refine the site’s current content, reduce unnecessary steps and then removed elements to make the user interface look clean, friendly, bright and uncluttered.

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Press L to share the love.

www.anyboat.com.au

Any Boat is the largest website for luxury boat hire in Australia, providing an exclusive network of private boats for charter. A revamp was needed to drive greater booking conversion and give the brand a visual refresh.

I used card sorting to refine the site’s current content, reduce unnecessary steps and then removed elements to make the user interface look clean, friendly, bright and uncluttered.

___________________________________________

Press L to share the love.

www.anyboat.com.au

Any Boat is the largest website for luxury boat hire in Australia, providing an exclusive network of private boats for charter. A revamp was needed to drive greater booking conversion and give the brand a visual refresh.

I used card sorting to refine the site’s current content, reduce unnecessary steps and then removed elements to make the user interface look clean, friendly, bright and uncluttered.

___________________________________________

Press L to share the love.

www.anyboat.com.au

Any Boat is the largest website for luxury boat hire in Australia, providing an exclusive network of private boats for charter. A revamp was needed to drive greater booking conversion and give the brand a visual refresh.

I used card sorting to refine the site’s current content, reduce unnecessary steps and then removed elements to make the user interface look clean, friendly, bright and uncluttered.

___________________________________________

Press L to share the love.

www.anyboat.com.au

Any Boat is the largest website for luxury boat hire in Australia, providing an exclusive network of private boats for charter. A revamp was needed to drive greater booking conversion and give the brand a visual refresh.

I used card sorting to refine the site’s current content, reduce unnecessary steps and then removed elements to make the user interface look clean, friendly, bright and uncluttered.

___________________________________________

Press L to share the love.

www.anyboat.com.au