Fanhood newsletter illustration

We got this job because Todd Torabi, the Fanhood founder, saw our basketball illustrations on Instagram. SO cool. So we pitched him on doing a custom illustration at the bottom of the newsletter that could potentially be switched out monthly and feature new players and nods to current events in the NBA. For the opening newsletter, Lebron in a Taco Tuesday tee, Kevin Durant reading a self help book, Zion examining a blown out shoe, and Kyrie Irving (who is apparently a true believer) wearing a tee that says "I went to Area 51 and all I got was this lowsy t-shirt." Such a fun project, and a great look at the extended color palette.

Hoodzpah
Brand Identity and Type Design for oohs and aaahs
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