Fanhood Visual Identity

Fanhood is incisive, curated content and engaging community revolving around all things NBA. In depth articles by writers from global brands like ESPN are delivered to your inbox twice a week, with in person events soon to follow.⁠
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Here's a look at the logo system featuring a custom lettered wordmark. The icon is a nod to the idea of many fans coming together, united under the common banner of their team. ⁠
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Check out the full case study on our site: https://hoodzpahdesign.com/portfolio/fanhood-sports-branding/