HEMA mobile app concept

We recently pitched an idea at HEMA and this is the result of the visual exploration. We tried to push the limit of their brand guidelines to see if we can come up with something fresh and modern while still reflecting their brand.

The idea is that the app collects userdata and predicts when it's time for a party again so it can help the user buy party supplies. The balloon animation helps to enrich the personal user experience here.

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