Adventures With Kevin

Building connections between New Zealand children and their environment. Strengthening communities, to build connections, learnings, and keep the minds of our New Zealand youth active.

A large part of this strategic system is the 'Adventures with Kevin' mobile truck which sets up in New Zealand communities bringing education outside of the classroom to local areas allowing children to engage with others in their own age group within their community, in a safe and monitored environment. One side of this truck folds down, transforming into a ramp which enables children who are a part of the 'Adventures with Kevin' programme to access the interior, while still being in the outdoors. Taking advantage of the interior space, this is then transformed into an interactive learning space.
 
The overall aim was to create an experience between New Zealand families and their community, which is then able to be sustained beyond Adventures with Kevin. Visual branding, digital platforms and marketing collateral were all designed to support this strategy roll out.