Best of Portugal Online Shop
Best of Portugal is a well-known Portuguese Wine Shop established in Vienna. It aims at offering customers a vast variety of Portuguese products.
Original online shop problems:
- Untrustworthy and outdated online shop format
- The shop doesn't reflect the Portuguese identity of its products
- Inefficient search engine
- Complex shopping and check out process (too many product categories and lack of structure)
Solutions:
- Build a trustable online shop visual identity
- Highlight the best selling points: Portuguese Wine and Wine Tasting Events
- Implement an efficient search engine
- Simpler shopping process and product organisation (dedicated tab menu for shopping)
Thank you!
More by José Ribeiro View profile
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