Chester Brand Collateral
Collateral for Chester's rebrand. We tied each of their luggage colors to a destination and named them to match its theme. This color-coding exercise forms a large part of the foundation for the new brand and is applied across the web experience (to be launched soon)
Collateral for Chester's rebrand. We tied each of their luggage colors to a destination and named them to match its theme. This color-coding exercise forms a large part of the foundation for the new brand and is applied across the web experience (to be launched soon)
Collateral for Chester's rebrand. We tied each of their luggage colors to a destination and named them to match its theme. This color-coding exercise forms a large part of the foundation for the new brand and is applied across the web experience (to be launched soon)
Collateral for Chester's rebrand. We tied each of their luggage colors to a destination and named them to match its theme. This color-coding exercise forms a large part of the foundation for the new brand and is applied across the web experience (to be launched soon)
Collateral for Chester's rebrand. We tied each of their luggage colors to a destination and named them to match its theme. This color-coding exercise forms a large part of the foundation for the new brand and is applied across the web experience (to be launched soon)