Yeezy Mafia Promo Mobile Website Design

Hey guys!

Recently I got an idea of making a multi-layered website design which resulted in creating this cutie. I thought that Adidas Yeezy, a fashion collaboration between Adidas and Kanye West, would be perfect for my experiment. What you see above is a promo mobile website for Yeezy Mafia's newest model YEEZY BOOST 700 MNVN which is coming soon. A few days ago they announced the official look of the sneaker and I personally love the silhouette!

The website design I magicked up is multi-layered and it includes 4 pages: homepage, tag page, product grid and product page. While coming up with the design concept I stuck to Yeezy brand colors, vibrant and crystal-clear pics and unconventional layout. I also opted for big & bold typography and serif fonts, however I used Kanye's own font called YEEZY TSTAR too.

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Are you also a fan of Kanye West's music and design? How do you like the website design you see above?
Share your thoughts!

P.S. Many thanks to Igor Pavlinski for the splendid animation!

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