Brazil 2014

So me and my group have this college work where we had to take something that we considered bad and redesign it. We chose the next World Cup's branding, which is happening in our country.

I'm liking the result because we got to say a lot with the logo. We started from the 'bola no peito' (chest ball) idea: We, brazilians, grew up with football as part of us, it pumps on our heart. So we wanted to show this conexion we have with the sport. The logo itself forms also a heart, reforcing this passion, and shows many aspects from our land.

We could really use some feedback on this one, so I would be pleased if you do!

First time I worked on a GIF showing the process. It's kinda lame, and please don't notice my drawing skills at the beginning. But it's good to see evolution later.

Now types!