Yoga Experience logo

This is a rebrand for one of Johannesburg oldest yoga studios, it is loosely based off the Sri Yantra a form of mystical diagram in Hindu tantra It consists of nine interlocking triangles that surround a central point known as a bindu. These triangles represent the cosmos and the human body. The yantra is included in the centre of the design. it is encompassed within a mandala type circular setting making it unique, contemporary yet steeped in deeper tradition - this contrast similarly evident between old and new typefaces used.