Branding | Yoga brand 🧘🏻
Unused logo concept for a yoga company 🧘🏻
This logo is composed of 3 strong elements: - The lotus flower for purity and self-awareness 🌺 - The moon for transformation and fertility 🌙 - The sun for the divine and the power ☀️
These elements, interlocked in each others, create a statuette sitting in "lotus posture", arms raised towards the sky, full of power, symbolizing calm and tranquility. This idea is reinforced by the pyramidal arrangement of the logo.
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