The Horse in Motion of Moving

Cinemateca Uruguaya is an independent cinema institution that projects, collects and curates films from all over the world. They were moving to a new and more modern location, and commissioned faux-film-posters to local artist to announce the good news.

I proposed this mythical beast, half horse half moving box, inspired by the idea that every movie is a sort of dream, while also referencing The Horse in Motion Experiment, a sequence of images made in 1878 by Eadweard Muybridge, that is regarded as one of the clearest predecessor of motion pictures.

-> www.cinemateca.org.uy

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