The Way Back Branding
Founded in 1973, The Way Back is a Dallas based non-profit that specializes in helping previously incarcerated individuals reintegrate into society.
Through a partnership with our friends over at Tegan, we were able to help them not only realize and communicate internally who they are and what they want create going forward, but also develop a completely new identity and messaging system to share their message with the people they serve.
✨See the full case study at gdfk.co/twb ✨
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