A Good First Date Identity

Grace Lee and her team are dating coaches. Yep. That’s a thing. In the age of swiping and texting for prospective mates, they help people make a move from the virtual world to the real one, beginning with A Good First Date.

They needed a logo, tagline and visual identity that could spark their brand. And they wanted a website that would make it easy for people to understand how date coaching, profile makeovers and good communication techniques could help them make the most of their dating apps. It turned out DesignGood was the perfect match to bring this thoughtful brand to life.