Truly Madly- Datting 101- Perfume
No matter how long you’ve been dating, it never gets easier. One comment too personal or a stare too long, and it’s over. Truly Madly wanted to help guys and girls steer clear of such fatal moves and deal breakers. To pull it off, we made way to hotbeds of dating. Immaculately art directed posters, mentioning handy dating tips, was plastered across hip restaurants, cafes, and bookshops. This way, Truly Madly not only became part of the youth’s conversations but also supplied timely dating advice. Once again, we were able to play cupid and saved the day. The posters were an instant hit. So much so, that the client asked us to adapt them into visiting cards, t-shirts, and even mobile wallpapers.
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