Mobile Design - Simplifying Consumer Insurance
Let's face it, insurance sucks and the experience to acquire it, maintain it, and submit claims also sucks.
We were tasked with creating a consumer-centric insurance application that allows the user to easily get auto, homeowner's, and property insurance while making it stupid easy to file a claim for exactly what the insurance company needs to process it.
We also discovered that personalizing the application with "my household" and "my garage" gives a better sense of management and ownership to the end user.
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