Terra Viva | cultural city brand

erra Viva is the city brand of Torres Novas that was born to promote the city through a thoughtful seasonal planning of cultural events throughout the year. We believe that living our culture in public spaces is the key to establish a deeper relationship amongst residents and also to attract new people into our city.

full project:
https://www.behance.net/gallery/85142611/TERRA-VIVA-Cultural-City-Brand