Non-Profit Event Brand Concept
My non-profit client is hosting an event with the theme "Wide World of Sports," so they wanted a brand inspired by the 60s era logo from the old TV show of the same name.
I brought in the curly badge shape from the reference logo as a starting point, and then tried to maintain the vintage sports vibe. Might clean up the badge shape... but I kind of like the obvious nod to the TV logo + having some subtle sort of imperfections.
Just an initial concept, so we'll see where it goes.
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