Monkey business! Gold coin + avatar profiles, logo exploration

A fun approach for the logo icon and avatar profiles created for a finance project that uses a more playful tone in order to familiarize their users with the financial world (they use 🍌 and 💩 to rate the industry news).

I imagined a serious icon for the logo, but for the avatars I had the idea of letting the users personalize their characters by drawing on top of them various elements.

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