Curious

Help Scout's fifth and final brand value: curious.

The landscape in this illustration was inspired by abstracted lightning bolts, because curiosity promotes learning, and learning sparks new ideas. Grounded by good intentions and a sense of purpose, we push boundaries without taking ourselves too seriously. 🤸🏽‍♀️

Keep an eye on our blog for my coworker Erik's upcoming post about how he brought these illos to life with animation! And if you haven't seen it yet, go peek at the Help Scout Brand Handbook in the wild :)