Alternative Logo - Craig Street Media

An alternative logo concept for a new marketing agency. This concept is a strong symbol, based off three ideas. The icon is an aerial view of an open box, a nod to the creative marketing approach of Craig Street Media. It’s also comprised of four pencil tips, all pointing outward, an indication of stories being shared. And finally, the icon is reminiscent of a compass, hinting at how Craig Street Media helps guide its client’s marketing efforts.