KUTARQ Logo

Rebranding for a Spanish design and architecture studio, KUTARQ. (http://kutarq.com/) The studio is known for its innovative but timeless designs and the use of unique and memorable details.

In order to visually express the characteristics of the studio, I explored the shape of a simple word-mark with a small twist. The logo as a whole has a modest look which gives the brand an approachable feel, while the unusual shape of the letter Q works as a hook to make the brand stand out.