5. EXTRACT THE ESSENCE

Full project if anyone's interested: https://www.behance.net/gallery/82804995/11-Tenets-of-Championing-Science

Here is Tenet 5/11. EXTRACT THE ESSENCE

Formulate your overarching messages and support points. Tell that story. Never dumb it down.

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The 11 Tenets of Championing Science are detailed in the book Championing Science -Communicating Your Ideas to Decision Makers - by Roger D. Aines and Amy L. Aines.
https://championingscience.com/

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