Agenda Edu App

Time to share one, if not the best project that I've ever had the opportunity to lead and participate. 💜

Agenda Edu is a technology-driven educational company that, since 2014, aims to bring families and schools closer together, has been challenged to customize and enhance each school's brand experience, and adapt to the needs of different users between students and parents in various educational contexts.

Based on the need for a human centered experience in a dynamic and interactive application, the project was guided by the three stages of emotional design, embracing visceral, behavioral and reflective aspects of the interaction with the application. These were key factors in establishing emotional relationships and achieving a 97% satisfaction mark in a survey of more than 4,000 users.