Anatomy of Zack Logo

've finished this incredible project 9 months ago, a friend of me lives in Paris, France 🇲🇫 started his own company do Weddings Photography, its an amazing job! So i helped him by designing the company logo & brand identity, i tried to make it so basic, friendly and luxury at the same time.
i used symmetry in the logo to express "symmetrical relationships" between couples.
You can see all the project detailed on Behance
https://www.behance.net/gallery/71262003/Zackstories-Branding