The Happy Class Brand Identity

The Happy Class is a fun, motivational experience for kids that explores the benefits of positive thinking and overcoming personal challenges with the power of your own thoughts. Michelle and Brigitta engage their audience to explore the idea that true happiness comes from within.

I helped Michelle & Brigitta elevate their program by creating a fun and colourful brand identity to reflect their message visually.

I chose vibrant complimentary colours paired with simple graphics and gradients to visually enhance their communications and better align with their brand personality.

Their passion is truly felt by their audience, and their positive energy is contagious. My goal was to capture that visually, and bring it to life through all brand channels.

To see more of this project, check it out here:
https://www.katrinapacheco.ca/#/the-happy-class-brand-identity/